Brandy Melville is an Italian fashion brand known for its trendy, laid-back style targeted primarily at young women. Founded in the 1980s in Italy and later expanded internationally, the brand became popular for its casual, effortlessly cool clothing, including oversized sweaters, graphic tees, and denim. Brandy Melville’s aesthetic is often described as a blend of vintage and contemporary fashion, with a focus on comfort and simplicity. The brand is known for its “one-size-fits-most” approach, which has sparked both popularity and controversy. It has a strong following among teens and young adults, especially on social media.