Abrams Launches masonre Brokerage & Advisory Firm to Lead Retail Expansion in NY, LA, Miami
Former Newmark and RKF Managing Director David Abrams has launched masonre, a Miami and New York City-based real estate brokerage and advisory firm. Abrams has brought on retail specialist Eliot Goldschmidt as Director. Both Abrams and Goldschmidt will focus on leading the growth of trophy retail assets and brands in New York City, Miami and Los Angeles.
“I started masonre wanting to create a firm that focuses on partnership and collaboration,” said Abrams. “We are not just brokers, we are a brand’s third arm and are there to advise when it comes to a landlord’s new development or a tenant’s expansion and help them from start to finish. We understand vision, provide expert insight into the real estate landscape, and unify both owner and operator.”
Recent firm deals include: represented Chaim Cahane and Dov Tepper of Forte Capital in a long-term, 9,000-square-foot, lease of the entire building at 45 NE 41st St. in Miami’s Design District for Material Bank; a 10-year, 13,000-square-foot lease with Rooftop Cinema Club, its first in Miami; a 10-year, 1,200-square-foot lease with SunLife Organics, its first store on the East Coast; a lease for YO BK, a Brooklyn, New York-based yoga and Pilates studio at 2323 North Miami Ave., its first in Miami and a 10-year lease with Peter Alexander Salon.
In New York City, the firm served as tenant representative for Volley Studio, an architecture rendering visualization firm, in its lease at 45 Main Street in Dumbo, Brooklyn, and as landlord representative for AFIAA, a Swiss fund, in a 15-year, 9,616-square-foot lease extension and expansion at 45 West 45th Street, for an upscale gastropub and speakeasy and a 10-year, 1,000-square-foot, ground-floor lease at 75 Kenmare Street in Manhattan’s NoLita neighborhood with The M Jewelers. masonre, along with Newmark’s Pierce Thompson, represented AMS Acquisitions and DHA Capital, the landlord, while Jeremy Aidan of Isaacs and Company represented the tenant.